The Altiplano region Brand is part of the UN Club made up by EUROPEAN Territorial Brands, which are all united under a common image : RURAL QUALITY
This club is managed by leaders of all existing Territorial Quality Brands, guaranteeing an active and enriching participation , which involves the collaboration of different territories, and many organizations from both public and private sectors.
The RURAL QUALITY CLUB will enable our companies and organizations to become part of a network of territories working together to achieve a greater visibility of the rural world, giving companies a higher level of competitive power, with an inclusive and participatory approach .
The Altiplano región, your heritage is the quality brand that distinguishes the best products and services in the regions of Baza and Huéscar. It is a symbol that applies to all productive sectors representative of the Altiplano region, with a special attention to the tourism, food and heritage sectors.
This distinctive sign highlights above all the local nature of our products and services , placing them geographically and informing consumers of the unique characteristics of these productions related to: weather conditions , altitude, production processes, indigenous raw materials , patrimonial heritage and traditional know-how .
THE BRAND IS:
- A QUALITY SIGN for your company
- A label which guarantees the good performance in managing your organization
- AN ADDED VALUE for your products
- A quality seal which guarantees that your products have passed external inspections
- A COMMITMENT TAKEN WITH YOUR REGION
- The Brand as support to the local character of our productions
- A COLLABORATION NET WITH OTHER COMPANIES IN THE ALTIPLANO REGION
- The brand is a meeting point which enables the exchange of information and the coordination among companies